I want to design advertising materials for my
uncle’s business, Halonen Lawn & Landscaping, using digital media mediums
as well as a digital media production itself
The audience for my
project starts with first-marrieds who own their first home, all the way up to
senior citizens who still care for their own lawns. I want to be able to catch
anyone who has a lawn to tend, trees to plant, or landscaping they want to
spruce up their land.
The context of some
projects is simply to inform, which I would like to include in mine as well,
but his business has been around for about 10 years now, so at this point I am
going to focus mostly on informing customers of specific landscaping projects
HL&L can do for them.
I plan on creating
a Prezi presentation, just to tie everything together in one place. I’m going
to use photoshop and other accessible programs to create a small handout that
Ben would like to slip in specific mailboxes as he is out on jobs in
subdivisions, towns, etc around here. Many people way over estimate the cost of
some basic landscaping duties so we figured this would be a good way to get the
bug in their ear that it is a very doable feat. Overall, I just want to make a
few different advertising materials that he can have around to inform potential
customers anywhere he is. Sort of like an quick and easy quote on-the-go!
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